Thoughts on Meta’s, Instagram’s new Threads app

Is it a new fad or will it make it?

As you do, when you’re an early tech adopter, you download the next new app right away. Which is what happened when I saw the email letting me know Threads was now available on the Apple App Store.

In case you missed it,

Threads is the new ‘Twitter’ like app created by Meta/Instagram. It has been available for download on app stores since July 5th.

According to Zuck’s Threads, the app now has over 30 million downloads, that’s 30+ million users in about 15 hours.

Here are my first impressions on the app:

You need an Instagram account to create a Threads account. The only way at present is to sign up using your Instagram account. Which basically means two things:

• No Instagram account, no Threads account
• No, you can’t have a different username for your Threads account

It’s a clean interface and quite pleasant actually. Reminds me very much of the early days of Facebook/Twitter. The vibe is quite the same. Lots…